Customer Privacy Notice

This privacy notice tells you what to expect us to do with your personal information when dealing with us via SoftCCTV.com our end user customer facing ecommerce website for software, services and eventually hardware.

• Contact details
• What information we collect, use, and why
• Lawful bases and data protection rights
• Where we get personal information from
• How long we keep information
• Who we share information with
• How to complain

Contact Details

What information we collect, use, and why

To provide services and goods, including delivery:

• Names and contact details
• Addresses
• Purchase or account history
• Information relating to compliments or complaints

For the operation of customer accounts and guarantees:

• Names and contact details
• Addresses
• Purchase history
• Account information, including registration details
• Marketing preferences

For service updates or marketing purposes:

• Names and contact details
• Addresses
• Marketing preferences
• Purchase or viewing history
• IP addresses
• Records of consent, where appropriate

To comply with legal requirements:

• Name
• Contact information
• Financial transaction information
• Any other personal information required to comply with legal obligations

For dealing with queries, complaints or claims:

• Names and contact details
• Address
• Account information
• Purchase or service history

Lawful bases and data protection rights

Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR. You can find out more about lawful bases on the ICO’s website.

Which lawful basis we rely on may affect your data protection rights which are set out in brief below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:

• Your right of access - You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for.
• Your right to rectification - You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete.
• Your right to erasure - You have the right to ask us to delete your personal information.
• Your right to restriction of processing - You have the right to ask us to limit how we can use your personal information.
• Your right to object to processing - You have the right to object to the processing of your personal data.
• Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you.
• Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent at any time.

If you make a request, we must respond to you without undue delay and in any event within one month.

To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.

Where we get personal information from

Most of the personal information we process is provided to us directly by you for one of the following reasons:

• You place an order for goods or services.
• You register for an account on our website.
• You subscribe to our newsletter or marketing communications.
• You contact us with an enquiry or complaint.

How long we keep information

We retain records for as long as required to comply with English law, for financial transactions including VAT this means a minimum of 6 years, for customers using software or services under contract whereby such a contract may be renewed annually, this means for the duration of the active contract and beyond for a period of at least 12 months.

For more information regarding personal information storage or the criteria we use to determine this please contact us using the details provided above.

Who we share information with

• Relevant regulatory authorities
• External auditors or inspectors
• Organisations we’re legally obliged to share personal information with

How to complain

If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.

If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.

Last updated : 28th January 2026